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by John Jennings

Author: Administrator Account/Friday, November 17, 2017/Categories: Articles - All, Articles - Home Page, Summer 2017 Issue 126

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Whether you are a beginning taxidermist or a seasoned veteran, it is crucial that you stay on top of your pricing and understand exactly how it is calculated. Emotional pricing is the number one reason for small business failure. All too often, pricing is based on the competition and not on the factors needed to run a profitable studio.


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